MBTAG Youth Tourism Event & Workshop

Tuesday 31st October 9am – 1pm
Carfraemill Hotel, Lauder
On the 31st October. MBTAG (Midlothian Borders Tourism Action Group) will be hosting a FREE event for tourism businesses from the Scottish Borders and Midlothian to attend to hear what has been done in Edinburgh, what we need to do in our 2 regions and what simple changes you as businesses need to make in order to tap into this growing market.
Whether students are on their first trip abroad, backpackers on a gap year or a group of friends on a weekend break - the Scottish Borders and Midlothian has an abundance of things to suit this market which is growing so fast and is set to dominate future travel.
Youth travellers are looking for many of the same authentic experiences as other visitors. However, research suggests a fundamental change is required in the way we do business with them if we are to make the most of the opportunities the youth travel market presents.
This event will begin with a couple of key note speakers in the industry and then we will work in groups and create a workshop event whereby we can learn tricks of the trade, work out what we need to do as businesses and try some simple changes that will leave the youth market wanting to know more on the Scottish Borders and Midlothian and make them come and visit.
To read more on the event and to book your place today for the MBTAG Youth Tourism Event & Workshop follow this link - Read more and Book your place here

Tags: Tourism operators workshop, youth tourism, students

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